Send in-app purchase events to Braze

Using in-app purchases events with Braze can help you to create content that understands the context of your customers and their actions.

Use the Braze integration to:

  • Improve onboarding

    Send an onboarding campaign to a user towards the end of their free trial.

  • Empower your support team

    Allow customer support to grant a promotional subscription to a loyal user that experiences issues.

  • Win-back subscribers

    Send campaigns to users who canceled their subscription or didn’t pursue after their free trial.


Using our Braze integration you can connect the following events:

  • Initial Purchase
  • Trial Started
  • Trial Converted
  • Trial Cancelled
  • Renewal
  • Cancellation
  • Uncancellation
  • Non Subscription Purchase
  • Billing Issues
  • Expiration
  • Product Change
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Want to see how RevenueCat can help?

RevenueCat enables us to have one single source of truth for subscriptions and revenue data.

Olivier Lemarie, PhotoRoomOlivier Lemarie, PhotoRoom
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